Watch and answer the following questions:



1- Present the document. What kind of show is this? On which channel is it broadcast? Is it an independent channel? Look it up on the internet.

2- What is the days topic?

3- Explain the "guacamole and Tweezers" metaphor. What is the host's point?

4- What is Native Advertising? Explain the concept.

5- Why is online content more concerned?

6- The host illustrates his points with the following examples: Buzzfeed and The NEw York Times. Contrast the 2 publications. What do you know about them?

7- What are the consequences of Native Advertising? According to Oliver, who's responsible and why?